News

BAYOU CLASSIC TEAMS UP WITH VICELAND FOR A HISTORIC DOCU-SERIES

NEW ORLEANS – Viceland will air its 3rd episode of its new series, Vice: World of Sports featuring the momentous Bayou Classic on Wednesday, May 11, 2016. The docu-series takes an in-depth look into the legacy of the Bayou Classic, the Historic clash between two of the Top HBCU Marching Bands in the Country and the road to an electric New Orleans, Louisiana during Thanksgiving weekend for this larger-than-life Battle to the finish.

 

“In college football, tradition is everything, and the battle between the historically black colleges Southern and Grambling State is a ritual unlike any other. Especially at the halftime show” – VICE.

 

Wednesday, May 11th

11:00PM ET – “Bayou Classic” (30min. Premiere)

Watch Trailer: https://www.youtube.com/watch?v=ehIUcvqiw6c

 

For more information, visit: [must have local cable subscription to view]

https://www.viceland.com/en_us/video/bayou-classic/57166326aad1946354dd27b3

 

ABOUT THE BAYOU CLASSIC:

Bayou Classic is the historic gridiron rivalry between Grambling State University and Southern University, encompassing a weeklong series of entertaining and socially enriching events from November 22-26 in New Orleans, LA. The famed Classic embodies a family friendly atmosphere and fosters an economic impact of $50 million to the greater city of New Orleans. With record-breaking attendance in 2015 since the Classic returned to New Orleans following Katrina in 2006 after a one-year hiatus in Houston, the Battle of the Bands & Greek Show boosted its attendance numbers to 29,652 and 62,907 for the 42nd Annual Bayou Classic game.

 

The legendary game between Grambling State University and Southern University approaches its 43rd year this November and with viewership over 5.5 million in 2015 on the NBC Sports Network, the Bayou Classic has proven to be a steadfast beacon of legacy and tradition that extends beyond the HBCU community. Over 200,000 fans from across the nation journey to New Orleans during Thanksgiving weekend to witness the electrifying football game between Grambling State and Southern, while eagerly awaiting the highly anticipated halftime show featuring two of the greatest marching bands in the nation. Proceeds from the Bayou Classic events provide support to the campuses’ athletic programs and fund scholarships through the GSU Foundation and the SU System Foundation. Tickets go on sale June 1st for the 2016 Bayou Classic. 

 

ABOUT VICE:

VICE World of Sports gets on the field and into the ring through a series of compelling stories at the fringe of culture and politics, across a range of places and people through the one lens that connects them all: sport. Our Executive Producer and host Selema Masekela has traveled to places such as Ghana, Cuba, and Kenya, among many others, to bring you stories you won’t see anywhere else, and that will be told through VICE’s unique point of view.

 

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MEDIA CONTACT:

Verona Jones

Bayou Classic

vj@verbalslick.com

504.888.7608

Website: mybayouclassic.com

 

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Thanksgiving Weekend was Busy in New Orleans

FOR IMMEDIATE RELEASE

December 9, 2015                                                                                                      

 

Thanksgiving Weekend was Busy in New Orleans

Reports for attendance for the 42nd Annual Bayou Classic show increase in attendance – the largest crowd to attend the Bayou Classic since the Classic returned to New Orleans following Katrina in 2006

 

NEW ORLEANS –Again this year the 42nd Annual Bayou Classic brought several business-focused and family-friendly events to New Orleans for the thousands of visitors to the city of New Orleans for Thanksgiving week/weekend.

 

The Bayou Classic is the annual extravaganza bringing the fans and alumni of Southern University and Grambling State University to New Orleans each November for a celebration of football, family and the traditions and pageantry surrounding Historically Black Colleges and Universities. With an estimated economic impact of $50 million, the Bayou Classic is an important event for the City of New Orleans.

 

The attendance at this year’s Bayou Classic was 29,652 for Battle of the Bands and Greek Show and 62,907 for the 42nd Annual Bayou Classic game.

 

Once again this year, the Bayou Classic saw an increase in attendance and the largest crowd to attend the Bayou Classic since the Classic returned to New Orleans following Katrina in 2006 after a one-year hiatus in Houston.

 

And as reported by one of Louisiana’s leading independent sports websites, SportsNOLA.com, “…the oxygen is back in the building and in the (Bayou) Classic…clearly, the game is trending upward as attendance has increased every year since…”

 

Highlights of the 42nd Annual Bayou Classic include:

  • With the Grambling Tigers winning the Bayou Classic with a score of 34-23 against the Southern Jaguars, the series returns to a tied with both schools holding 21 wins each in the faceoff.
  • With the win, the Grambling Tigers move onto the SWAC Championship this year to be held in Houston on Saturday, December 5, 2015.
  • The iconic Bayou Classic trophy was retired to this last year’s winner – the Southern Jaguars. After being housed on the Southern campus, it was donated to the Smithsonian Institute to become a permanent display at the National Museum of African American History and Culture set to open next year. The new 45-pound iconic Bayou Classic trophy, created by Bennet Awards, was presented for the first time to the Grambling Tigers. The new trophy is hand-polished Silver Plated Pewter. (Visuals/photos available upon request.)
  • Hotel occupancy for Bayou Classic’s week of events was more than 90% occupied citywide with Friday night’s occupancy being 95% citywide.
  • The Bayou Classic Thanksgiving Day had an increased attendance of more than 80,000 attendees.
  • Bayou Classic Fan Fest, presented by Cox Louisiana with entertainment by Clear Channel New Orleans, had an attendance of more than 10,000 attendees
  • More than 250 students gathered information from more than 30 colleges and businesses during the Bayou Classic Career & College Fair
  • VH1 “Hollywood Exes” Celebrity & Destiny Moscato Entrepreneur Nicole Murphy, Rap Music Artist and Businessman Lil’ Wayne and brother and sister recording artists Brandy and Ray J all attended Bayou Classic events this year.
  • Epic Records recording artist, signed to Timbaland, from the hit TV show Empire, V Bozeman sang the national anthem for this year’s Bayou Classic.
  • In addition to the performances of Southern and Grambling’s historic marching bands at halftime of the Bayou Classic game, this year there was a special halftime presentation in celebration of NBC’s live production of The Wiz and blues singer TK Soul joined the Grambling University Marching Band to close out halftime.
  • The Bayou Classic was named one of the 40 most significant events of the past 40 years by SMG in celebration of Mercedes-Benz Superdome’s 40th anniversary.

 

“It is exciting to witness increase in attendance and guests for our events again this year – and bringing attendance back to over 60,000 again, said Dottie Belletto, President and CEO of New Orleans Convention Company, Inc. (NOCCI), the management firm of the Bayou Classic. “The Bayou Classic has always been about football and our efforts to broaden the Bayou Classic into the ‘Super Bowl of all Classics” is coming to fruition with more business happening during the week, continued growth in visitors to New Orleans, increasing attendance to all of our events – including game day – and more dollars going to support these two universities, our local and regional small businesses and HBCUs nationwide.”

 

About The Bayou Classic
The Bayou Classic ( www.mybayouclassic.com ) features one of America’s greatest college sports rivalries, bringing the fans and alumni of Southern University and Grambling State University to New Orleans for a celebration of football, family and the traditions and pageantry surrounding Historically Black Colleges and Universities. Proceeds from the annual series of Bayou Classic events provide support to the campuses’ athletic programs and fund scholarships through the SU System Foundation and the GSU Foundation.
 
The 42nd Annual Bayou Classic is supported by the following organizations – The Louisiana Office of Tourism, Louisiana Office of Culture Recreation & Tourism and Lt. Governor Jay Dardenne; MillerCoors; BP Gulf Tourism and Seafood Promotional Fund; SHEEN Magazine; Destiny Moscato; Toyota Green Initiative; The New Orleans Tourism Marketing Corporation; The New Orleans Convention and Visitors Bureau; Cox Louisiana; US Marine Corps; UBER; Hyatt Regency New Orleans; Tom Joyner Foundation; AllState; The Coca-Cola Company; Parish of Caddo – Shreveport, Louisiana; The Wiz Live/NBC; US Coast Guard; Essence; Bennett Awards; Metro PCS; The Mercedes-Benz Superdome; SMG; The Louisiana Campaign for Tobacco Free Living; Visit Baton Rouge; US Navy; McDonalds; Acadian Ambulance; Amtrak; Entergy; The French Market Corporation; Doc Griggs; Louisiana Highway Safety Commission; Downtown Development District; Eyes Open with Tony Brown; The Advocate, The Acadian Advocate & The New Orleans Advocate; Dianne Andrews Black & White; INFORM Media; Press Box to Press Row; I Heart Radio & Q93; WBOK 1230 AM; Cumulus New Orleans/Baton Rouge.

 

 

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MEDIA CONTACT:

Jeffrey Ory, ABC, APR

il Stratega Communication & Marketing

Mobile: (504) 458-5866 (texts are also acceptable to this mobile number if needed)

jeffrey@jeffreyory.com

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Bayou Classic Signs Extension with NBC Sports Group; New Kickoff Time for Annual Football Contest

Bayou Classic and NBC work together to promote the importance of HBCU traditions

 

NEW ORLEANS – The Bayou Classic team announced today that the 42nd Annual Bayou Classic will once again be broadcast on NBC, but this year will move to the broadcast company’s cable network – NBC Sports Network. The agreement between The Bayou Classic and NBC Sports Group extends the broadcast of the Bayou Classic on NBC Sports Network for another year.
 
NBC Sports Group has been the home of The Bayou Classic since 1991.
   
“The landscape of television sports is changing and it is important to us that the Bayou Classic continue to be an integral part of that landscape,” said Dottie Belletto, President of New Orleans Convention Company, Inc. (NOCCI), the management firm of the 42nd Annual Bayou Classic. “Coming off one of Bayou Classic’s best and most dramatic seasons in decades, we could not be more proud to extend this historic partnership and are excited that this extension offers enhanced opportunities that allow us to bring Bayou Classic to fans on more platforms than ever before.”

 

Also new for 2015, the kickoff time for the Annual Bayou Classic has been moved from its traditional 1:30 pm CST to a new kickoff time of 4:00 pm CST. This is also a change from earlier dissemination of a 2:00 pm CST kickoff.

 

“This later kickoff time makes this the first time the Bayou Classic will see a prime-time matchup both in the Mercedes-Benz Superdome and on broadcast,” added Belletto. “While our relationship with NBC Sports is longstanding, this new relationship opens up additional avenues to expand the breadth of Bayou Classic-related sports programming both in the game broadcast and in advance promotions and marketing efforts.”

   
About The Bayou Classic
The Bayou Classic ( www.mybayouclassic.com ) features one of America’s greatest college sports rivalries, bringing the fans and alumni of Southern University and Grambling State University to New Orleans for a celebration of football, family and the traditions and pageantry surrounding Historically Black Colleges and Universities. Proceeds from the annual series of Bayou Classic events provide support to the campuses’ athletic programs and fund scholarships through the SU System Foundation and the GSU Foundation. The 42nd Annual Bayou Classic will be played on Saturday, November 28, 2015.

 

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MEDIA CONTACT:
Jeffrey D. Ory, ABC, APR, il Stratega Marketing & Communication
(504) 458-5866; jeffrey@jeffreyory.com

 

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ONLY IN JULY: 2 tickets for $42

Tickets for the 42nd Annual Bayou Classic are on sale NOW.

 

Hurry and get your family’s tickets for the Bayou Classic with special deal just in July! This special deal commemorates the Bayou Classic’s 42nd anniversary, and is perfect for you and your family. For July, select tickets in the Mercedes-Benz Superdome will be 2 tickets for $42.

 

Enjoy family friendly events like the Bayou Classic Thanksgiving Day Parade, Battle of the Bands & Greek Show, the game itself, Fan Festival and more!

 

This offer valid ONLY July 1-31, 2015.

 

Certain seats/sections, rules and restrictions may apply.

 

Visit Ticketmaster HERE to purchase your tickets today!

 

The code for this ticket promotion is: 2FOR42

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NOCCI Named Bayou Classic Management Team Again

Event management firm, New Orleans Convention Company, Inc. (NOCCI), has once again been selected for the 42nd Annual Bayou Classic. NOCCI has been the event management firm for the series of events for the last four year. NOCCI will once again be the management company for the planning, marketing and execution for all Bayou Classic events held in New Orleans the week of Thanksgiving.

 

“We are eagerly planning the 42nd Annual Bayou Classic and are extremely proud to be chosen again as the management firm for this game and its events,” said Dottie Belletto, President and CEO of NOCCI. “We will build upon last year’s accomplishments, including remarks that the 41st Annual Bayou Classic re-energized the event.”

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Tickets on sale for the 42nd Annual Bayou Classic

Great affordable seats available on every seating level of the Mercedes-Benz Superdome

 

Tickets for the 42nd Annual Bayou Classic are on sale.

 

The Bayou Classic is the iconic collegiate gridiron matchup between Grambling State University and Southern University, which will take place on Saturday, November 28, 2015 in the Mercedes-Benz Superdome.

 

Bayou Classic fans may also purchase tickets for the ever-popular Battle of the Bands & Greek Show to be held on Friday, November 27, 2015 in the Mercedes-Benz Superdome.

 

Tickets, which will be available on every seating level of the Mercedes-Benz Superdome, can be purchased at:

 

  • The My Bayou Classic website (www.MyBayouClassic.com)
  • Ticketmaster (http://www.ticketmaster.com)
  • New Orleans Arena Box Office (1501 Girod Street, New Orleans)
  • The Grambling State University Ticket Office
  • The Southern University Ticket Office (F.G. Clark Activity Center, 801 Harding Blvd., Baton Rouge)

 

Ticket prices for the 41st Annual Bayou Classic (Saturday, November 28) are:

 

  • Premium Seats Plaza and Loge sidelines: $50
  • Plaza and Loge End Zones and all 500 level seats: $28
  • All terrace level seats: $18

 

Tickets for the Battle of the Bands and Greek Show (Friday, November 27) are:

 

  • Advanced Sale: $20.00
  • Day of event: $25.00

(All tickets sold for the Battle of the Bands and Greek Show are general admission) 

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ICONIC BAYOU CLASSIC TROPHY HEADS TO SMITHSONIAN

An iconic piece of Bayou Classic will find a permanent home in a prestigious national museum.

The Bayou Classic trophy was handed to the Smithsonian National Museum of African American History and Culture last Friday. The trophy was given to the winner of the Southern versus Grambling State football game annually and was retired after the 41st Annual rivalry game in November.

 

“The Bayou Classic has become the pre-eminent sporting event within HBCU events,” says Smithsonian sports curator Damion Thomas. “It’s an honor to have this iconic trophy be a part of the museum’s collection.”

 

The trophy will be among the first exhibitions to open in the new 400,000 square foot space set to open next year in Washington D.C.

 

New Orleans Convention Company, Inc. ( NOCCI), the event management company for the Bayou Classic, and its Owner/President Dottie Belletto were instrumental in developing this opportunity with the Smithsonian and securing a permanent location to showcase this iconic symbol of the Bayou Classic and HBCU history.

 

 

 

 

 

 

 

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We are on a ROLL! We Celebrate the Jaguars & Tigers Winning Streak with $5 OFF ANY TICKET

As we continue to prepare for the 41st Annual Bayou Classic Celebration,
we’ve released ANOTHER GREAT TICKET DEAL!

The Grambling Tigers are 5 -0 in the SWAC and the Southern Jaguars are 3-1 in the SWAC. Both teams are on a roll and we want to celebrate their winning season thus far with a special ticket deal just for this year’s Bayou Classic.


We are offering our friends, family, alumni and fans $5 OFF ANY TICKET for the next WEEK!

Hurry and get your family’s tickets for the Bayou Classic!

This offer valid ONLY until Friday October 31, 2014. 

Tickets can be purchased at the following locations:

  • The Bayou Classic website ( www.mybayouclassic.com)
  • Ticketmaster (Click HERE)
  • The New Orleans Arena Box Office
  • The Grambling State University Ticket Office
  • The Southern University Ticket Office

 

Visit HERE to purchase your tickets and use Ticketmaster promotion code BC5OFF to gain $5 off any ticket purchased.

And don’t forget to get your tickets to the Battle of the Bands & Greek Show for the Friday night before the big game. Get your tickets for Battle of the Bands & Greek Show HERE.

Purchase your tickets now to see one of the country’s greatest college sports rivalries, as the Grambling Tigers take on the Southern Jaguars in the 41st Annual Bayou Classic football game.  This year’s Bayou Classic winner could take play in the SWAC Championship game.  

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2 for 20 Tickets – Only in October!


Get 2 Bayou Classic Tickets for Only $20

 

Hurry and get your family’s tickets for the Bayou Classic!

 


This special deal commemorates Bayou Classic’s 20/20 tie between the Grambling Tigers and the Southern Jaguars, and is perfect for you and your family. Enjoy family friendly events like the Bayou Classic Thanksgiving Day Parade, Battle of the Bands & Greek Show, the game itself, Fan Festival and more!

 


This offer valid ONLY October 1-31, 2014.

 


Visit Ticketmaster HERE to purchase your tickets today! Or you can visit the following locations to purchase tickets:

 


  • New Orleans Arena Box Office (1501 Girod Street, New Orleans) 
  • The Grambling State University Ticket Office 
  • The Southern University Ticket Office


 

Visit HERE to purchase your tickets and use Ticketmaster promotion code 2FOR20 for your two $20 tickets.


 

Certain seat restrictions apply. This promotion is valid now until October 31.

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Get Close to the Bayou Classic Action for $20

As we continue to prepare for the 41st Annual Bayou Classic Celebration, we’ve released our BEST DEAL YET!

We are offering our friends, family, alumni and fans, a 200-level Bayou Classic football game ticket for only $20!

Sit up-close-and-personal to the action as the Grambling State Tigers take on the Southern University Jaguars in a gridiron matchup to see who breaks the 20/20 tie this year inside the Mercedes-Benz Superdome.

Tickets can be purchased at the following locations:

* The Bayou Classic website (www.mybayouclassic.com)
* Ticketmaster (Click HERE)
* The New Orleans Arena Box Office
* The Grambling State University Ticket Office
* The Southern University Ticket Office

Visit HERE to purchase your tickets and use Ticketmaster promotion code BC2020 for your $20 tickets.

Certain seat restrictions apply. This promotion is valid now until September 30.

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